The toy and card stores is located on Level 1 of Eastview Mall. The stores sells building sets, collectibles, stuffed animals, and hobby games. The NYCMallPedia interactive map displays the exact location of each store within the mall, as well as an other retailers that are located near each shop.
Eastview Mall Map
Open Full Eastview Mall Map →Toy and Card Stores at Eastview Mall

LEGO
The LEGO brand store is located on Level 1 of Eastview Mall. The store carries a variety of LEGO sets. LEGO originated in Denmark in 1932 and manufacture plastic bricks that feature interlocking shapes. Some of the available LEGO themes in the store include LEGO City, LEGO Technic, LEGO Star Wars, LEGO Harry Potter, LEGO Marvel, LEGO Ideas and LEGO Architecture. LEGO Ideas features sets create by fans of the brand and voted on by the LEGO community. LEGO Architecture builds miniatures of famous landmark around the world. Additionally, LEGO also manufactures LEGO Dots tiles for participants in creative art design. Other available items in the store include seasonal products, Pick a Brick walls where individuals purchase individual LEGO elements by the cup, minifigures, and various LEGO sets. Additionally, bags and giftwrap are also available for those purchasing from the brand.

Build-A-Bear
Within Build-A-Bear on Level 1, individuals and children can create there own stuffed animals. The company began in 1997 in St. Louis. Customers may select the animal that they would like to create and then proceed to the station where the animal will be fill. Following this, customers can add a sound chip to their stuffed toy, a fabric heart, clothing and accessories. Available stuffed animal options include bears, bunnies, dogs, cats, dinosaurs and licensed character like those from Disney, Pokémon, Star Wars and My Little Ponies. Additionally, seasonal characters are available for those who would like to create a stuffed toy of a specific character. Additionally, clothing and accessories available for the stuffed animals include casual clothing to costumed outfits for parties. Each stuffed animal is shipped within a cardboard box in the shape of a house. Additionally, there is a birth certificate station where children can name their stuffed animals and print a document that serves as their “birth certificate.” Other available accessories include shoes, glasses and sports accessories.

Hobby House Toys
Hobby House Toys is an independent toy store on Level 1 of Eastview Mall. This independent toy and game shop features a variety of products, including science kits, art supplies, puzzles, wooden toys, pretend play toys and board games. Some of the brands in the store include Melissa and Doug, Fat Brain Toys, and SmartMax. Additionally, the game section of the store includes strategy games, card games and cooperative games. Other products in the shop include plush toys, novelty items, outdoor toys and activity kits. The shop features gift-ready packaging for individual toys and games. Additionally, the store features an in-store layout that was created to allow for easy navigation of the store. The employees of the store knows the products in stock and the age groups of individuals that would enjoy each toy.

Toys R Us (Inside Macy’s)
The Toys R Us shop-in-shop is located inside of Macy’s on Level 1 of Eastview Mall. This shop is a result of the partnership between Toys R Us and Macy’s. This shop is located in one of the location where Toys R Us previously closed its stores in 2018. The shop features products from the brand including action figures, dolls, building sets, remote control toys, board games, outdoor toys and infant products. Toys R Us was founded in 1957. The shop features Geoffrey the Giraffe, the mascot of Toys R Us, on most of the signage within the shop. Additionally, the shop allows customers to access the various brands of products that are located in Macy’s. Additionally, most of the toys and games in this shop are also licensed brand from movies, television shows and other forms of media.
Go! Calendars, Games & Toys
Go! Calendars, Games & Toys is a seasonal shop that operates in Eastview Mall on Level 1. The shop is open between late summer and the new year. This shop is part of a national retailer that has been present within shopping malls for several decade. The shop features a variety of calendars including nature, art, humor, sports and pop culture calendars. The shop also features wall calendars, desk calendars, page-a-day calendars and mini calendars. Additionally, other available products in the shop include card games, dice games, party games, trivia and strategy board games from publishers including Gamewright, USAopoly and Goliath Games. Additionally, novelty items, brain teasers, puzzles and activity kits are also available. Additionally, many of the items available in the store include licensed brands from movies, television shows and other media. The store is compact in size and has relatively short walking distance between the aisles of the store.

Collector’s Paradise
Collector’s Paradise on Level 1 of the mall features trading cards and collectibles. Available items include trading cards for sports team such as the NFL, college football, basketball, baseball and hockey. Additionally, trading card games for companies like Pokémon, Magic: The Gathering, Yu-Gi-Oh! and Dragon Ball Super are available. Additionally, the store also features collectible items from lines like Funko Pop. Available accessories include card sleeves, card binders and playing decks. Additionally, the company behind the shop has significantly expanded its offerings and products in recent years. Located on Level 1 of Eastview Mall, the location is within the area that features the best toy and entertainment retailers in the mall.



